| |
| January 31, 2010 |
 Podcast Features eBay's Todd Lutwak on Changes Coming in March |
| Sun Jan 31 2010 17:24:50 |
 Todd Lutwak, Senior Director of Selling Experience, joined AuctionBytes Editor Ina Steiner to discuss the changes eBay announced last week that are set to take effect on March 30th. He answered questions about the exposure listings will get when eBay eliminates the Store Inventory Format; the requirements for maintaining an eBay store in terms of seller performance; and some of the things sellers need to be aware of, such as a change in Subtitle fees for Storeowners. The interview covers a lot of ground about the major changes coming to eBay, and Mr. Lutwak makes an interesting revelation about eBay's test of Stores in Core that it ran in October. You can comment in the AuctionBytes Blog. Run time: 22:39
|
|
|
|
PermaLink
|
| January 10, 2010 |
| Ruby Lane's Palmer Pekarek on Dealer Merchandising Tips |
| Sun Jan 10 2010 22:31:31 |
 Palmer Pekarek is Director of Communications and New Business Development for Ruby Lane, an ecommerce platform for buyers and sellers of antiques, art, vintage collectibles and jewelry. Palmer explains some of the techniques antiques and collectibles dealers can employ to improve their online presence to help boost sales. The interview ranges from the basics, such as having good product photos, to social networking and public relations. If you sell collectibles, this is an informative and fun interview. Run Time: 22:35
|
|
|
|
PermaLink
|
| November 23, 2009 |
| eDeals Michael Palso on Holiday Shopping Trends |
| Mon Nov 23 2009 13:05:48 |
 eDeals.com is an online coupon and deal site for consumers who are searching for low prices whether shopping online or going to a local store. eDeals.com Chief Operations Officer Michael Palso joined AuctionBytes editor Ina Steiner to talk about holiday trends and what's new with eDeals, including its relationship with PriceGrabber and eBay integration. Run time: 12:09
|
|
|
|
PermaLink
|
| November 17, 2009 |
| Entrepreneur Haralee Weintraub on Getting a Good Night's Sleep |
| Tue Nov 17 2009 10:22:10 |
 Haralee Weintraub created a line of clothing that helps women get a good night's sleep. Her company, Haralee.com, designs, manufactures, and markets moisture-wicking sleepwear for women experiencing night sweats due to menopause, breast cancer, or medications, and recently won StartUp Nation's "Boomers Back in Business" award. Haralee joins AuctionBytes editor Ina Steiner to talk about the challenges of starting up a manufacturing and ecommerce business from her home in Oregon. From creating a prototype on her old sewing machine to marketing on Facebook, Haralee tells a unique story you'll want to hear for yourself. Run time: 22:05
|
|
|
|
PermaLink
|
| November 11, 2009 |
| Greg Fant Reports on eBay's Holiday Marketing Campaign |
| Wed Nov 11 2009 19:53:53 |
 eBay Vice President of of North America Marketing Greg Fant joined AuctionBytes Editor Ina Steiner to discuss this year's holiday marketing campaign featuring the tagline, "Come to think of it, eBay." This is the most integrated of eBay's efforts to date ranging from rich-media digital ads, to television and print ads to "mobile boutiques" and an online store. What key message is eBay trying to drive home to consumers? Does eBay have plans to do more with "wish lists" to facilitate gift-giving? Do any of the TV or banner ads focus on the antiques and collectibles categories? Greg answers all of these questions and more, and shares eBay's thinking on eBay Bucks, email marketing and special landing pages and category sales - merchandising is key, he said. Run time: 21:13
|
|
|
|
PermaLink
|
| October 04, 2009 |
| Ztail on eBay and the Secondary Market at Shop.org Summit |
| Sun Oct 4 2009 15:40:32 |
 AuctionBytes editor Ina Steiner sat down with Ztail co-founder and CEO Bill Hudak during the recent Shop.org Summit in Las Vegas to talk about trends in the secondary market. The topic was top-of-mind at the conference this year, with a keynote from eBay CEO John Donahoe and a panel session with executives from Woot.com and the Gilt Groupe (Gilt.com). Consumers know they can get value out of their purchases, which should mean more sales in both the primary and secondary markets, Bill said. He talks about Ztail's model, which puts a unique spin on trade-ins by guaranteeing resale prices at the point of purchase, and said refurbishing returns and trade-ins offer opportunities for PowerSellers. As for retailers and manufacturers, they should not be afraid, he said: discount shopping can build brand awareness and loyalty for their brands. Listen to the full interview taped during the 2009 Shop.org Summit. Run time: 11:14
|
|
|
|
PermaLink
|
| September 27, 2009 |
| Craig Gillan of Charlotte Russe Getting Ready for Mobile Shopping |
| Sun Sept 27 2009 16:44:56 |
 Craig Gillan is Director of Ecommerce at Charlotte Russe, an apparel, footwear and accessory retailer for young women with 500 stores in malls, nationwide. AuctionBytes spoke with Craig at the 2009 Shop.org summit to discuss mobile shopping and the upcoming holiday shopping season. While he thinks mobile is the future, he's not seeing a lot of customer acceptance, but Charlotte Russe is ready with an Mcommerce store, an iPhone app, and other initiatives. Craig also talks about the retailer's back-to-school results and explains why he's optimistic about the holiday shopping season. Run time: 4:41
|
|
|
|
PermaLink
|
| |
| Jochen Krisch Talks about Woot.com and Gilt at Shop.org |
| Sun Sept 27 2009 11:28:03 |
 Jochen Krisch, a consultant based in Munich Germany, is one of the leading experts on new shopping models and publishes the ExcitingEcommerce.com blog. AuctionBytes Editor Ina Steiner caught up with Jochen at the 2009 Shop.org annual summit. In this podcast, he discusses the Shop.org session, "Reinventing Online Retail: Radical Business Models That Are Paying Off Today" featuring Joshua Goldman, General Partner at Norwest Venture Partners; Susan Lyne of Gilt Groupe; and Matt Rutledge of Woot.com. Jochen said smaller sellers can take advantage of "event-based" shopping models like those from Gilt.com and Woot.com, which give shoppers a reason to come to the site, as well as crowd-sourcing models like Threadless. Jochen also touches on eBay Germany, whose daily deal feature is called eBay Wow. Jochen Krisch's posts can also be seen on the Optaros blog. Run time: 4:55
|
|
|
|
PermaLink
|
| August 24, 2009 |
| Shopping for Collectibles with Ruby Lane's Palmer Pekarek |
| Mon Aug 24 2009 23:15:30 |
 Palmer Pekarek is Director of Communications and Product Development for Ruby Lane, an ecommerce platform for antiques, art, vintage collectibles and jewelry. Tom Johnson founded the site in 1998, and it now features over 360,000 collectible items from more than 2,000 unique shops. Palmer joined AuctionBytes Editor Ina Steiner in today's podcast to talk about what makes Ruby Lane different, and explains that the site is actually growing despite the economy. Palmer also discusses some of the ways Ruby Lane is reaching out to a younger audience through a combination of advertising and social networking. Run time: 18:10
|
|
|
|
PermaLink
|
| August 17, 2009 |
| Vzaar Talks about Developing on the eBay Platform |
| Mon Aug 17 2009 12:42:49 |
 With today's launch of eBay SM Apps, we wanted to hear directly from a third-party developer to get their thoughts on what it was like to develop on the eBay platform. Vzaar is a service for eBay and online sellers who wish to add a video component to their product listings, and the company is one of the first third-party vendors to work with SM Apps. Jamie Parkins joined AuctionBytes Editor Ina Steiner to discuss the process and what it means for developers. Formerly the head of the eBay UK PowerSeller program, Jamie also talks about what the new platform means for eBay sellers. Run time: 7:01
|
|
|
|
PermaLink
|
Next
|
 |
|
| |
